The software-as-a-service (SaaS) market is experiencing a downturn, with sales cycles extending by 20-25% and YoY growth for US public SaaS firms falling to 21%. Late-stage funding has declined by 80% YoY for late-stage SaaS. However, SaaS companies can potentially reduce the burn rate by decreasing sales and marketing investments for the future and cutting R&D budgets, thereby managing to grow into their previous high valuations. This strategy may impact future growth but ensures survival in the short term.
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